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Doing business in Poland
What works in one market doesn’t automatically guarantee success in another. Differences in competition, regulation, risk and consumer behaviour make it all too easy for your business to get lost in translation. So it pays to familiarise yourself with the local e-commerce landscape and the best risk and fraud prevention strategies.
How to succeed with e-commerce in Poland
Poland is a fast-growing e-commerce market and there is plenty of room for development, with one in four internet users who shop online planning to increase the amount of money they spend.
Download the Arvato Payments Review guide to Poland for insights and tips on how to succeed in this promising market.
The Polish market is easy to enter, as foreign companies do not have to register for VAT until sales exceed PLN160,000 (€37,500).
Quick Facts: Poland
The proportion of goods and services bought online in comparison to GDP.
The rankings stated come from e-commerce association Ecommerce Europe.
Smartphone use as a percentage of the total population.
The higher a country’s ranking in the World
Bank Group’s Ease of Doing Business Index, the more business-friendly local
regulations are when establishing a presence there.