Cross-border e-commerce in Switzerland
Doing business in Switzerland
What works in one market doesn’t automatically guarantee success in another. Differences in competition, regulation, risk and consumer behaviour make it all too easy for your business to get lost in translation. So it pays to familiarise yourself with the local e-commerce landscape and the best risk and fraud prevention strategies.
Switzerland has high internet usage rates and affluent shoppers. Although Swiss consumers like to shop, they prefer to avoid debt and sharing personal information.
Download the Arvato Payments Review guide to Switzerland for insights and tips on how to succeed in this profitable market.
Swiss consumers’ resistance to new payment services, along with the need to win their trust, are challenges for e-commerce retailers.
Quick Facts: Switzerland
The proportion of goods and services bought online in comparison to GDP.
The rankings stated come from e-commerce association Ecommerce Europe.
Mobile adoption: 64%
Smartphone use as a percentage of the total population.
Ease of business: #16
The higher a country’s ranking in the World
Bank Group’s Ease of Doing Business Index, the more business-friendly local
regulations are when establishing a presence there.