Business Insight: Fraud in Fashion Part 3
Data emerges all over the place, allowing statements to be made and, thanks to new technologies such as artificial intelligence, this data is being used more effectively and collectively. The inclusion of modern methods is becoming increasingly important. Fraud operators are professional and continuously improving their strategies. Individual measures such as identity checks are no longer sufficient for identifying fraudulent intent. It is now much more about monitoring the entire customer journey and answering a range of questions, for example about identity, the order, verification, payment and history.